Purpose of the position: Effective management of communications with current customers, increase in conversion through the onboarding funnel, increase in customer use of bank services and products, decrease in customer churnFunctional responsibilities joints:
control of the CRM system (OneBox), creation of settings and implementation of algorithms, elimination of possible problems
search for possible methods of improving the CRM system
analytics, working with statistical data, customer segmenta
Purpose of the position: Effective management of communications with current customers, increase in conversion through the onboarding funnel, increase in customer use of bank services and products, decrease in customer churn
Functional responsibilities joints:
- control of the CRM system (OneBox), creation of settings and implementation of algorithms, elimination of possible problems
- search for possible methods of improving the CRM system
- analytics, working with statistical data, customer segmentation
- building a system of communication with customers and distinctiveness according to it
- development and implementation of a one-month communication plan together with business units
- preparation of "cleaning" of the client base, removal of unnecessary information and addition of necessary data
- preparation and distribution of messages to clients
- planning, control, reporting on the events.
- formation of tasks for developers, copywriters, designers, marketing managers
Necessary qualification requirements:
- CRM/retention experience as a manager or loyalty program manager
- Possession of basic MySQL, HTML skills
is desirable
- Experience in setting up CRM systems (OneBox will be a significant advantage)
- Experience in the financial niche will be an advantage
- Understanding and practical application of RFM, LTV and other relevant concepts and metrics.
Conditions:
- comfortable office in Podil near the Kontraktova Ploshcha metro station;
- confidence in the future because we guarantee compliance with all norms of labor legislation;
- professional and friendly team that helps and supports;
- medical insurance at the expense of the employer, which will allow you not to spend your personal funds on treatment;
- stable salary;
Send us your resume! We will be glad to meet you.