Creative Marketing Specialist (Lift) in Genesis

Hello!

We are a Ukrainian product IT company< strong style="font-weight: 600; font-style: inherit"> Lift, specializing in the development of mobile first products for content creators.

The business was founded in 2020 and is being developed by a team of over 600 people -style: inherit">40 people.

Our main product is a mobile photo/video editor, homonym Lift app. Uploaded by 10 million people around the world and use it to publish new content on social networks every 4 seconds.

Average rating 4.8 out of 5 based on over 130,000 reviews.

The application is available on iOS and Android, regularly receives features from the App Store team.

Our goal is to build an A-Player publisher in the mobile photo/video editing category. We are currently in the business scaling phase and are hiring professionals to accelerate product development and increase our presence in the global market.

We are looking for a results-oriented and creative marketer who is passionate about advertising and social media and knows how to create effective advertising creatives. Working with us in the position Creative Marketing Specialist you will be able not only to implement your boldest creative ideas, but also to monitor the effectiveness of various approaches in advertising and directly influence their effectiveness.

Your tasks will be:

• Development of advertising creative concepts aimed at attracting paid traffic and achieving CTR according to the main performance metrics: CPT (cost per trial) and CPP (cost per payer);
• Organization of the creative process, brainstorming and team activities to find the most effective ideas;
• Writing briefs for designers and content creators;
• Approval of ready advertising creatives, making changes;
• Analysis of the effectiveness of advertising creatives, generation of ideas to improve their effectiveness based on the findings;
• Monitoring and analysis of the advertising market and competitors;
• Finding new tools and approaches to improve the creative process and bring the best results.
  

What knowledge and skills do you need for this position:

• Experience in performance / digital / creative marketing from 1 year;
• Love for social networks, knowledge of trends and understanding of how to create authentic advertising creative;
• Creative and unconventional thinking, the ability to find new solutions and ideas;
• Ability to conduct A/B tests and make effective decisions based on the received data;
• Experience writing technical tasks for designers;
• Excellent communication and copywriting skills;
• Attention to details;
• English at Upper Intermediate level and above.

We offer:

• Comfortable offices in Kyiv's Podil with reliable shelters and everything you need: uninterrupted internet, water supply and electricity, as well as breakfasts, lunches, lots of snacks and fruits, lounge areas, massage and other advantages of office life;
• Flexible work schedule;
• Online services of a corporate doctor, and after a trial period - medical insurance in Ukraine;
• 20 working days of paid vacation per year, unlimited sick leave;
• All equipment necessary for work;
• Compensation of the best courses in the market, corporate online meetups and lectures, extensive library, business and management school for employees;
• Free stretching, volleyball and boxing training, as well as corporate discounts on gym memberships.

We are waiting for your resume!