Copywriter (Direct Response / Meta Ads, USA market) in PFM

We are not looking for a "copywriter who just writes texts".

We are looking for a person who understands how text makes money.

What will you do

• Write long native advertising posts (Facebook / Meta Ads)

• Format: storytelling (as a live post from a person, not as an advertisement)

• Write in English (US audience)

• Create:

  
  

  • Hooks (first 2-3 lines that will freeze the scroll)

  • Main text (logic, emotion, pain, insight)

  • Soft but effective CTA

Only texts that sell.

What is important to us

1. You understand direct response

You don't just "write beautifully", you:

• think through pain, triggers, behavior

• understand why people they click

• you know how to write so that the text is read to the end

2. You have worked with advertising (required)

• Meta Ads / Google Ads / Landing pages / Email

• You understand CTR, CPC, conversion

If you have not worked with advertising - this vacancy not for you.

3. English at the “native-like” level

• texts should look like they were written by an American

• live, conversational, without “robot English”

4. You think about the result

You are interested in:

• which text entered

• why did it enter

• how to do better

Not "I wrote - it's not my business"

Format of work

• Work in a team with a media buyer vacuum)

Conditions

After the test

• $1000 base + bonuses

• Bonus: up to $1000+

• Depends on:

  
  

  • text performance

  • impact on results

If you are really strong - you will earn here.

How we select (important)

We do NOT look at:

• "10 years of experience"

how do you think

write

• do you have a sense of the market

To respond

Write:

1. 2-3 examples of texts that you have written (preferably advertising)

2. In short:

   
   

   • what products did he work with

   • was there experience with the USA market

3. Answer to the question:

   “What is more important: hook or main text — and why?”

The review is not considered.

For whom it is definitely NOT suitable

• "I can write any texts"

• "I am an SMM manager and I write a little"

• copywriting"

For whom

• For those who already felt that text = money

• For those who want to grow in direct response

• For those who want to work with real traffic and results

If you have read up to this point and you have the feeling that "this is about me" - write.

If not, it is better not to waste time.

Growth in the team (this is important)

We are not looking for a person "to write texts forever".">If you show results, you have a clear growth path:

Level 1 > Copywriter (start)

• write texts

• learn to work with performance

• understand what is really going on

Level 2 > Creative Strategist

• responsible not only for texts, but also for:

  
  

  • angles

  • creative ideas

  • presentation structure

• directly influence the result

3 level > Head of Creative

• lead a team of copywriters / designers

• responsible for all creative direction

• influence scaling

Key: growth is not "for experience, but for results"

If your texts bring money, you grow fast.

We are building a system where strong people grow into leaders.

If you are one of them, you will understand.