Communications & Content Specialist (Charity Internal Project) in EvoPlay

Evoplay - one of the leading product IT companies of Ukraine, which operates on the international market and creates complex B2B solutions for the online gaming industry.

We are looking for HR Brand & Communicationsspecialist to reinforce the employer brand through strong internal communications, design and content. We make team news visible, people involved, and culture alive.

About the team: We are a service team, providing expertise in communications so that information does not just reach people, but works: reduce confusion, increase engagement, explain changes in plain language so that they wanted to support.

About the role: Within the CSR direction of our company, a separate charitable project supporting colleagues and their relatives in the Armed Forces has been operating for several years, which already has a working platform, with an active community and clear processes. This is not a start from scratch, but a living, working initiative that is constantly developing and requires careful, thoughtful communications. We are looking for a specialist who will become an ambassador for this particular project. A person who knows how to work with an internal audience, feels the tone of charitable communications and is able to combine content, marketing tools and work with the community. Your task is to keep colleagues interested, talk about the results and the people behind them, and help the engagement remain stable in the long term.

What you will do:

1) Email marketing (key area):

• Full responsibility for end-to-end project email communications: segmentation, scripts, texts, launches.
• Building interaction scenarios for different groups of users (newbies, active volunteers, leaders, "sleepers") with a focus on retention.
• Analysis of metrics and feedback (open rate, CTR, reactions) and improve content on the basis of data.

2) Content and storytelling:

• Formation of the project content plan: what, why and for whom we communicate.
• Creation of text content: volunteer stories, updates, news, reports, search for new info drives, materials for the internal portal and Wiki.
• Working with video: participation in the formation of ideas and script writing, coordination of production, evaluation of the effectiveness of formats.
• Curating the photo and video archive of the project.

3) Working with the community:

• Regular interaction with active project participants: collecting ideas, feedback, understanding moods.
• Supporting programs for recognizing the contribution of volunteers (rewards & recognition).
• Participating in communications with top managementwithin the project's ambassadorial activities.

4) Systematicity and processes:

• Medium- and long-term content and communication planning.
• Working with internal stakeholders: CSR, HR, Brand, design, video.
• The ability to keep a balance between empathy and clear processes.

What we expectabout:

• 2+ years of experience in email marketing with a real impact on retention.
• Experience with audience segmentation and personalized communication scenarios.
• 2-3 years of experience in communications / internal communications / HR-brand / CSR / charity.
• Strong written Ukrainian language, ability to write vividly, accurately and with respect to the topic.
• Independence, responsibility and willingness to work with a long-lived project.

What we offer:

• Flexible schedule (start working day from 9 to 11 am, 8-hour work day).
• Hybrid work format in a comfortable space near the city of Vydubychi.
• 20 working days of vacation, sick days and sick leave compensation.
• Medical insurance.
• L&D center with courses for employees.
• Self-learning library.
• Professional development plan.
• Group discussions and individual sessions with a psychologist.