Brand Manager in Betta / Betta

The main goal of our work is to provide our customers with high-quality products for the home, so that every housewife can make household chores easier, faster, more effective and more pleasant.

To develop categories at VTM Dobra Gospodarochka, we are looking for

Brand manager of the air fresheners, garbage bags, dish sponges, napkins, gloves category.

What will be needed to do:

• Development of category development strategy
• Development of category promotion strategy
• Induction and introduction of novelties
• Category pricing
• Analysis of the competitive environment, purchase of samples
• Working with designers (development of layouts, equipment, etc.)
• Monitoring of novelties and other categories
• Monitoring of market trends
• Development, agreement with TT, control of placement of trade equipment, POSm materials (catalogues, price tags, wobblers, etc.)
• Analysis of the effectiveness of collaborations, BTL shares
• Control of broadcasting of shares in networks, the Internet
• Formation of planograms and control of their execution
• Maintenance of document management (signing documents, receipt of invoices and control of timely payments)
• Compilation of reports

What we are looking for:

• experience of successful independent development of categories (specific cases must be described at the interview);
• basic education in Marketing;
• ideally experience promoting categories/brands in national/local networks, retail.