Analyst in Parallel-M, LTD

The network of gas stations "Parallel" invites an Analyst to its team.

Wishes for the candidate:

• experienced user of Excel; knowledge of SQL, basic level of VBA and macros; 
• ability to work with large amounts of data;
• knowledge of data analysis methodology.

Functional duties:

< li>forecast of sales of retail outlets, including by direction (gas stations, mini-markets) and products. Argumentation of the forecast; 
• daily analysis of competitor price changes, proposals for price formation; analysis of customer behavior;
• conducting communications with clients (e-mail, push, viber, sms);
• working with databases, conducting customer segmentation; 
• development of scenarios and automation of mailings to customers (when registering in the loyalty program, greetings with holidays, in the absence of purchases in a certain period, etc.); 
• development of offers to attract new customers and retain existing ones; 
• development, writing of TK for action mechanics, their adjustment, testing, launch; 
• implementation of partner programs based on CRM; 
• analysis of the effectiveness of implemented promotional campaigns (evaluation of effectiveness at the stage of development, in the process of implementation, at the end of implementation), evaluation of the effectiveness of loyalty programs; 
• analysis of activity and monitoring of loyalty programs of competitors;
• data collection and analysis, development of reports in Excel and BI systems.

Advantages of working with us :

• official employment;
• possibility of professional development; 
• social benefits and guarantees.