PrivatBank is the largest bank in Ukraine and one of the most innovative banks in the world. Takes leading positions in all financial indicators in the industry and accounts for about a quarter of the country's entire banking system.We are looking for a Chief Direct Marketing Specialist who is eager to work in a dynamic environment and shares the values of mutual trust, openness and initiative.We seek to find a goal-oriented professional who knows how to work in a multitasking mode, focused on q
PrivatBank is the largest bank in Ukraine and one of the most innovative banks in the world. Takes leading positions in all financial indicators in the industry and accounts for about a quarter of the country's entire banking system.
We are looking for a Chief Direct Marketing Specialist who is eager to work in a dynamic environment and shares the values of mutual trust, openness and initiative.
We seek to find a goal-oriented professional who knows how to work in a multitasking mode, focused on quality and results.
Main duties:
Development and implementation of direct marketing communications in accordance with business goals- Integration of AI models for increasing the personalization and efficiency of campaigns
- Automation of product campaigns, refinement of the existing logic of triggers and scenarios
- Constant refinement and optimization of the CRM system taking into account the needs of marketing and sales
- Conduct campaign analytics, performance control, preparation of dashboards and reports
- Development of communication rules based on data (triggers, segmentation, frequency, scenarios)
- Ensuring implementation of CRI by projects, adherence to deadlines and implementation quality
Basic requirements:
Higher education (marketing, management, banking or related fields)- 3+ years of work experience in the position of Product/Project Manager in the field of marketing or related fields
- Experience of working in the banking/financial field, in particular with the promotion of Fintech products
- Experience of implementing marketing campaigns using CRM systems (for example, Salesforce, HubSpot, Bitrix24, eSputnik, etc.)
- Experience with data showcases, dashboards, reporting systems
Additional advantage will be:
- Experience participating in implementation AI-solutions in marketing
- Knowledge and experience of working with Node-RED
We offer our employees:
- Work in the largest and most innovative bank of Ukraine
- Official employment and 24+4 calendar days of vacation
- Competitive salary
- Medical insurance and corporate mobile communication
- Corporate training
- Modern comfortable office
- Interesting projects, ambitious tasks and dynamic development
- Friendly professional team and strong team
PrivatBank is open to support and employment of veterans and veterans, as well as people with disabilities.
Discrimination based on health and physical capabilities, age, race or ethnicity, gender and marital status is unacceptable to us.
We are ready to train veterans and candidates with disabilities without experience in banking.
If you have the status of a person with a disability or a veteran, contact [email protected]. PrivatBank specialists will provide consultation and support during the selection process and after employment.