I'm a results-driven Marketer with over 12 years of experience in both adult and mainstream industry. Proven track record in optimizing ad spend, negotiating favorable terms with media vendors, and driving ROI through strategic ad placements. Adept at leveraging data analytics to inform decision-making and enhance campaign performance.
Developed and implemented comprehensive marketing strategies that increased brand awareness and contributed to a 30% year-over-year revenue growth. Optimized marketing spend across various channels including digital advertising, content marketing and events. Achieved a 25% reduction in customer acquisition cost (CAC). Spearheaded a digital transformation initiative that boosted online engagement by 50% and increased lead generation by 40%.