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Chief Marketing Officer, CMO - 24450
I am a great marketing expert with a strong marketing and management skills, great and varied experience. I professionally provide complex marketing services from marketing strategy, SMM, SEO and content marketing to Ads, PR and branding. I will be a good team player with a strong self-motivation and ability to meet all the deadlines and KPIs.
My main responsibilities:
- Developing the global marketing strategy from scratch, a unique selling proposition and positioning, creating a customer journey map, developing ICPs, etc.;
- Rebranding the company following the new marketing strategy, including changing the name and developing the corporate identity;
- Developing brand;
- Mapping out and implementing marketing strategies;
- Planning and implementing outbound and inbound marketing;
- Overseeing market research, conducting marketing audit;
- Guiding marketing activities across various channels;
- Building the efficient lead generation, sales and marketing processes;
- Setting up marketing automation, testing marketing tools, dealing with HR and management tools, AI platforms, CRMs;
- Launching global campaigns;
- Organizing email-marketing;
- Dealing with B2B listings and reviews, building clients’ feedback system;
- Dealing with SMM and video marketing;
- Developing and constantly improving website;
- Dealing with SEO, blog, case making, guides developing, etc.;
- Planning and launching PR campaigns;
- Creating and updating company’s presentation materials, one pagers, etc.;
- Tracking analytics, preparing and providing reports;
- Communicating with contractors and coordinating the cross-functional teams.
● Conducting a few projects concurrently (5) as a marketing project manager;
● Communicating with clients;
● Setting and completing tasks, organizing team’s work;
● Contractors’ coordinating;
● Providing marketing services (SMM, PR, SEO, site administration, site design,
trademark design, content marketing, video marketing, photo sessions, arranging and
conducting events, brand development, and analytics);
● Keeping projects’ documentation;
● Preparing and providing monthly reports with КРІ analysis;
● Creating cases and texts for agencies;
● Conducting marketing process audits for companies;
● Mapping out marketing strategies and plans for clients;
● Marketing strategies realization.