Старший медіапланувальник / медіабаєр в RecruitGarden

Шукаємо Senior Media Planner/Media Buyer в компанію iGaming & Entertainment, що об’єднала в екосистему 9 гео-локацій та 11 проектів. З вас — любов до аналітики та досвід з будь-якими DSPs — з нас необмежені ресурси та зірки маркетингу в команді. Офіс або ремоут – на ваш вибір. Пишіть – з радістю розповім деталі!

Main Responsibilities
 

– develop and execute programmatic advertising campaigns for clients in the betting and gambling industry

– monitor and optimize campaigns to meet goals and KPIs

– analyze campaign performance data and provide regular reporting

– work with creative teams to develop ad creative and landing pages

– stay up-to-date with industry trends and changes in programmatic advertising technology

– build relationships with programmatic vendors and platforms to ensure campaign success

– manage budgets and pacing across campaigns
 

Mandatory Requirements
 

– strong understanding of marketing funnel models, how it works, how to measure score at any of these stages

– experience in planning and running branding campaigns

– strong understanding of advertising technologies, programmatic buying

– experience in working with programmatic platforms (for example working with any DSPs such as DV360, Amazon Ads, The Trade Desk, DSP Adtarget, Admixer.TradeDesk ect could be an advantage but not only with DSPs of this list)

– experience in working and understanding tracking and ad serving systems such as CM360, Gemius GDE, Nielsen, Double Verify, Adform etc

– proficiency in data analysis and reporting tools
– understanding and working with metrics – CPM, CTR, ROI, ROAS, FTD, GGR, NGR

– basic Excel and Google Sheets skills are highly required

– experience in working with Tableau could be an advantage

– basic GTM skills could be an advantage
 

We offer
 

– Vacation: We prioritize your well-being. Our vacation policy offers 20 working days
– Sick leave allowance: Your health is our priority. In addition to our standard sick leave allowance, we also offer a flexible sick leave policy without paperwork. You can take up to 5 working days without the need for supporting documents
– Work-life balance: We offer adaptable work schedules, a hybrid remote setup allowing you to work flexibly from any location, direct communication with C-level executives, a collaborative, friendly, and skilled team environment. Additionally, we provide maternity and paternity leaves, sports activities, team-building initiatives, company engagement events, and gifts for special occasions
– Benefit cafeteria: Tailor your benefits to meet your individual needs. We offer an annual budget to cover expenses, providing a range of compensation options including ports, medical insurance, dental coverage, psychotherapy services, a home office, and various other essential and beneficial service
– Learning & Development: Growпрофесійно з нами. Ми виділяємо річний бюджет на відвідування курсів L&D за вашим вибором. Крім того, у нас є програма ключових талантів для високопотенційних співробітників
– Система бонусів за мотивацію: Визнання вашої продуктивності є фундаментальним для нашої культури. Щоб винагородити вашу самовіддану працю, у нас є система мотиваційних бонусів для всіх наших співробітників. Проекти благодійності та соціальної відповідальності