Спеціаліст з маркетингових операцій в EPAM Systems

Пряме повідомлення учасника, який розмістив вакансію, з EPAM Systems Alena Kazlova Alena Kazlova TA specialist at EPAM Systems We are on the lookout for a Marketing Operations Specialist to elevate our Talent Acquisition strategies through cutting-edge recruitment marketing. This role entails working closely with the Talent Acquisition team to refine marketing campaigns, enhance candidate engagement, and utilize digital marketing and AI tools to attract top-tier talent. If you excel at leveraging marketing strategies to boost recruitment efforts, consider joining our vibrant team.ResponsibilitiesManage and execute email campaigns, multi-channel promotional campaigns, referral campaigns, and events to meet recruitment goalsSource and collaborate with tools and vendors that meet our marketing objectivesDevelop comprehensive requirements for the product team to enhance marketing effectiveness and candidate pre-screeningEmploy internal recruitment tools to accurately segment candidates for efficient recruitment processingDesign and implement automated email flows to screen candidates based on organizational needsWork with the Talent Acquisition team to develop engaging job descriptions and content that draw in top talent and support their journey with usInvestigate and capitalize on AI-driven automation and optimization possibilities within recruitment marketingWork jointly with stakeholders to pinpoint AI use cases, determine success metrics, and establish KPIsAct as the conduit between technical, marketing, and recruitment teams to facilitate smooth AI integrationRequirementsAt least 2 years of experience in marketing operations, recruitment marketing, or employer brandingStrong proficiency in English, with excellent writing and communication skills at a B2 level or higherFamiliarity with marketing automation platforms like HubSpot, Marketo, or PardotCompetence in utilizing Applicant Tracking Systems (ATS)Well-versed in content marketing, social media marketing, and PPC advertisingExceptional writing skillsProficient in data manipulation and analysis using tools such as Excel and Power BIDeep understanding of candidate personas, recruitment funnels, and employer branding strategiesOutstanding communication and collaboration skills, with the ability to function effectively in a cross-functional environmentNice to havePrior experience with the implementation of AI tools for enhancing recruitment and marketing processesA strong desire to further develop skills within the AI domainWe offerInternational projects with top brandsWork with global teams of highly skilled, diverse peersHealthcare benefitsEmployee financial programsPaid timeoff and sick leaveUpskilling, reskilling and certification coursesUnlimited access to the LinkedIn Learning library and 22,000+ coursesGlobal career opportunitiesVolunteer and community involvement opportunitiesEPAM Employee GroupsAward-winning culture recognized by Glassdoor, Newsweek and LinkedIn Show more Show less Посадовий рівень Помічник Тип зайнятості Повний робочий день Посадові обов’язки Маркетинг, Продажі і Розвиток бізнесу Галузі Розробка програмного забезпечення, ІТ-послуги та ІТ Консалтинг і Банківська справа