SMM manager in ASAVA GRUPP, TOV

We, the company, GoodPlay — Educational toys for Future Super Kids

Our company was founded in 2019, and defines its mission as providing Ukrainian children with interesting and educational toys. Educational toys are safe and of high quality, made from natural, environmentally friendly materials.

GoodPlay -is not just about toys, but about creating an environment where children can learn through play, discover the world and develop their abilities.

What will be done:

         Strategy and analytics:

• Development and implementation of SMM strategy
• Analysis of the target audience and market
• Determination of promotion goals in social networks
• Analysis of the effectiveness of content and advertising (Google Ads, Meta Ads)                      Content planning
• Creation of a content plan taking into account seasonality, trends and events.
• Content adaptation for each platform (Instagram, Facebook, Tiktok, Pinterest).                                                                                                          Creation of content (photo, video, graphics)
• Photo and video shooting on a smartphone.
• Participation in the organization and conduct of photo sessions - (on the phone).
• Video editing in VN, CapCut, InShot.
•  Creating graphic content in Canva, Photoshop.                                                                                                                                                                                    Management of social networks
•  Instagram, Facebook, Pinterest: publication of posts, stories, rails, IGTV.
•  Planning and compliance with the content schedule.
•  Adaptation of content for each platform.                                                                                                                                                                                                   Advertising
• Setting up and running targeted ads on Facebook/Instagram
• Setting up Google Ads (preferred)
• Campaign analysis and continuous optimization
• Working with the audience
• Active communication with subscribers (replies to messages, comments).
• Moderation of comments.
• Formation of a loyal community around the brand.                                                                                                                                                                               Collaborations and influence marketing
• Search and communication with bloggers for collaborations.
• Coordination of joint projects: barter, advertising placements.                                Monitoring trends and competitors
• Constant updating of knowledge about new tools, formats, trends.
• Content analysis for inspiration and strategy improvement.

What you will get:

• Stable salary, without delays
• Working day Mon-Fri from 10:00 to 16:00, or from 9:00 to 18:00 and 2 days remotely
• Reliable mentoring and support at all stages of work

If everything you read is for you and about you, send your resume or call (097) 223 - 83 - 73