Business Analyst

Maclay Group Marketing Business Analyst Results: - Successfully developed marketing documentation (including analysis and forecasting of market volumes and revenue) and prepared for further implementation; - Successfully formed a partner base with diversification across regions; - Created analytical documentation on the categories of products provided by partners and identifying the relevance of each category within the project; Responsibilities: - Development of advertising campaigns and other marketing activities and formation of marketing budget; - Working with marketing metrics and performance indicators; - SWOT-analysis; - Forecasting and modeling of sales by target audiences, customers, regions; - Processing and analysis of requirements; - Analysis of the competitive environment and trends in sales and promotion of goods and services on the market, monitoring and analysis of competitors and market trends; - Development of activities to promote the brand on the market; - Analysis of marketing data, provision of reports, creation of analytical tables; - Creation and implementation of reporting; - Maintaining competitive market knowledge. YouTube marketing agency Marketing manager Results: - Attracted 10 key clients; - Increased the company's profit by 10.000+ USD; - Successfully developed and implemented 7 marketing campaigns. Responsibilities: - Formation of marketing budget and report on its implementation; - Working with marketing metrics and performance indicators; - Analysis of the target audience by directions, clients, regions; - Communication with customers, negotiating to turn incoming RFPs into signed contracts, maintaining customer and internal relationships; - Building and improving marketing business processes within the company; - Collection of requirements and their analysis at the pre-sale stage and at subsequent stages; - Dividing the project into tasks, assigning them for marketing campaigns, tracking and reporting tasks and statuses; - Working with incoming leads, clarifying primary requirements, preparing estimates; - Maintenance of marketing campaigns; - Maintaining competitive market knowledge. Skills Business Analysis, Analytical Skills, Requirements analysis, Requirements management, Communication Skills, Business Requirements, Requirement analysis